Prepare

Announce Institutional Commitment to Values-Based Purchasing

This stage guides institutions through the key activities necessary to promote their commitment to values-based purchasing.
  • Public & Private
  • FSMC & Self-Operated
Prepare: 
  • Announce Institutional Commitment to Values-Based Purchasing

Introduction

Values-based purchasing hinges on an institution fulfilling its commitments. By announcing its commitments to certain values, the institution’s stakeholders will expect it to fulfill those commitments through its purchasing decisions. This section will: 

  • Discuss different methods for announcing values-based procurement commitments, weighing potential benefits and drawbacks for each.
  • Explain the importance of memorandums of understanding (MOUs) with values-based partners and provide model language for establishing MOUs.
  • Provide external resources and examples from a wide range of institutions that have released announcements for their own values-based commitments. 

Keep In Mind:

An institution’s commitment to its values, and to purchasing food that reflects those values, is a promise to its customers, partners, and constituents. It’s important that institutions only make commitments they can reliably deliver, so they can maintain a foundation of trust with those served by the institution.

Why is it important to announce your institution’s commitment to values-based purchasing?

Builds Internal Alignment

Informs members of your institution of the commitment to values-based purchasing and builds institution-wide awareness and support.

Signals to the Market

Notifies potential vendors of opportunities to sell to your institution and builds recognition with peer institutions, community members, and other external stakeholders.

Showcases Institution’s Values

Highlights partnerships with values-based organizations and shares your institution’s role in transforming the food system with the public.

Guiding Activities


Methods of Communication

Institutions can announce their commitment to values-based procurement through any number of promotional channels or materials. The chosen approaches should align with the institution’s current capacity and goals, balancing feasibility, practicality, and effectiveness.

Go to Activity

Entering an MOU

A memorandum of understanding (MOU) is one of the most effective ways for an institution to demonstrate its commitment to values-based procurement, serving as a formal yet nonbinding expression of shared intent and partnership with a values-based partner. Time and coordination are needed to develop an MOU, but MOUs help align institutional goals, secure leadership approval, and lay the groundwork for future legal and operational agreements.

Go to Activity