Implement
Tell Values-Based Procurement Stories
- Private Institution
- FSMC & Self-Operated
Introduction
This stage outlines how institutions can promote their values-based procurement efforts. On this page, you can:
- Learn about ways an institution can share its values-based procurement efforts, goals, and progress.
- See how storytelling can be used to recognize important team members and partners in the work, celebrate successful values-based procurement implementation efforts, and raise awareness of food systems change more broadly.
Keep In Mind:
This stage includes methods for values-based procurement stories, as well as strategies for choosing which stories to communicate. It includes examples of how to tell these stories and examples of content to consider.
Guiding Activities

How Can Institutions Best Tell Values-Based Purchasing Stories?
Values-based purchasing stories can be told via traditional media, social media, in-person events like site visits or menu tastings, and through video series. Different types of media are used for different purposes.

What Stories Can Institutions Tell?
Institution’s stories about values-based purchasing can include news and updates, partner recognition, vendor recognition, team member recognition, and milestone achievements. These stories can highlight progress, support relationships and celebrate success.